Market Snapshot for October. Includes Destin, Miramar Beach (Sandestin) and 30A 

Sandestin Real Estate and Miramar Beach Real Estate 
New listings | Homes | Condo's & Town Homes | Short Sales | Foreclosures
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Destin Real Estate 
New listings | Homes | Condo's & Town Homes | Short Sales | Foreclosures 
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30A Real Estate and South Walton County Real Estate 
New listings | Homes | Condo's & Town Homes | Short Sales | Foreclosures 

The Grayton House located 10 Hotz Ave, is 127 Years, making this home is the oldest Standing Home in the 30A Area, originally built 1895, and completely brought back to life with 2022 conveniences, standards, and quality.

Historic GRAYTON BEACH — What can you say about this wonderful quirky beach community.
It took an Army Major to see what others could not, he believed that this was one of the most beautiful beaches in the world.
At this time in history most of the land was owned by the government as it was deemed as not suitable for anything (mainly farming). But for his belief and passion for the area Charles Gray (Maj. Gray)-this wonderful community would carry his name.

He would build one of the first recorded homesteads in Grayton Beach. He built the house that would later become an inn and would become the heartbeat of the community and would carry the name it become known for – the wash-away- house located on 10 Hotz Ave.

With just little research you find it had other names, the one I like the most was Grayton Grand; can you imagine a Grand Hotel in Grayton Beach? How fun it must had been. The wash-away name is the one that stuck, mainly due to the home surviving hurricanes and storms. The home today is a Grayton Landmark with a colorful history. It has been reported the home was even used by the Coast Guard in WWII as a headquarters for a cavalry unit looking for German submarines just off our beaches.
A lot has changed over the years in Grayton from wild hogs that could be seen in the streets to Dr. Beach naming it America’s most beautiful beach.

If you would like more information about this home our others in Grayton Beach please call me 251-366-0423
 
This home has over 13,000 square feet of total home space, 5623 square feet heated and cooled. Home includes parking for 14, 4 climate-controlled storage, and 1 Golf Cart Garage. Unobstructed Forever Views of The Gulf of Mexico over dunes.
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Rental Projections $750,000 - $900,000
7 Bedrooms / 8 Bathrooms
Professionally Furnished & Turnkey
Secret entertainment area under home (under development)

Search Available Properties at: www.30arealestate.net 

How can you be sure that your home won’t be marketed by chance?

A marketing plan should provide a course of action for how to attract buyers and generate buzz about your home or condo. Think of it as a map that shows the road to the final destination—in this case, selling your property. Don’t fall for just a slick document that confuses the simple facts.

All agents should be putting your home on the MLS, which then syndicates your property details to top real estate sites like Zillow, Trulia, and Realtor.com and providing a yard sign (where allowed).  But there is more to do in marketing your property.  

It’s not your job to know about SEO and SEM but it is mine.

Search engine optimization (SEO) and search engine marketing (SEM) are two key terms when it comes to marketing your property, according to the experts. SEO drives free traffic to a web page (such as your real estate listing) from search engines like Google. SEM directs search engine traffic, such as pay-per-click ads, to places like our website to boost your home’s listing exposure with keywords, such as your home’s location in the desirable “Destin” neighborhood.

When it comes to promoting your home on social media, Facebook reigns as king. “Facebook’s large user base makes it the go-to social network”. It should be part of marketing and advertising your home or condo - not the only thing. This platform is also useful for buzz  like “just listed” “coming soon” or ads promoting a open house.However, harnessing other digital platforms to raise your home’s exposure is also important. Platforms such as Instagram and YouTube  work and have a place in our plan of marketing.Posting a digital tour across these platforms allows us to highlight and tell the story of your property.Our marketing plan also have methods for cultivating interest in your home among other real estate agents, such as those who’ve brought buyers to the table elsewhere in the neighborhood.

 Ads in print publications as well as fliers should feature some key components:

• An eye-catching, professional design
• Simple, easy-to-read fonts
• The home’s full address
• Basic property details such as number of beds and baths

How to market my home visually!If a picture is worth a thousand words, then great pictures could be worth thousands of dollars when you’re selling your home.
89% of homebuyers browsing online find online photos and video very helpful, according to the National Association of Realtors. According to 2017 data from the National Association of Realtors, 51% of buyers found the home they purchased on the internet--more than any other source.

Ask your agent point blank if they plan to hire a professional photographer to snap pictures that will put your home in its best light. WE DO! A professional photographer will take photos of your home with the right lighting, mechanics, and details.
Attractive photos of the interior and exterior of the home—the spacious living room, the updated bathrooms, the freshly painted walls—force a buyer who’s shopping online “to slow down and notice” your home. Many real estate agents cited professional photography as the second most effective form of advertising a home, behind MLS listings. Backing up that belief, a study of homes sold in 2013 showed that properties that were professionally photographed sold 32% faster than properties that weren’t.
“If an agent pulls out a smartphone to take marketing pictures of your house, run!” “Quality, professional pictures are critical to catch the eye in this age of online searching.”

A marketing plan shouldn’t be set in stone; rather, it should be fluid like sand, able to shift and react to changing circumstances as needed.
You want an agent who won’t panic at the first sign of trouble but can identify the issue, adjust fast, and tweak your plan accordingly.

How will I know if the price is right?

“Price is one of the important parts of any marketing plan.”
We will provide you comparative market analysis to price your home accurately from the start.
We will continue to provide feedback to you about price and buyer comments and possible adjustments.  Never settle for “posting to the MLS” as your marketing plan. 

Businesses of all shapes and sizes rely on marketing plans to promote their products and services. But great marketing doesn’t come out of thin air; it requires knowledge of your target audience and careful planning.  If you are looking for a Realtor® you can trust, who works hard to find you a buyer, keeps you informed, and understands and can harness the power of the Internet and social media call me today for my pledge to you is to provide quality service, ethical standards, and customer service you can rely on. 

          I love being a Realtor®...let me show you how much!

Watch to see why this area is quickly becoming more of a primary resident for so many people. It's not just a vacation destination anymore! 

8 FIFTY Productions does a fantastic job capturing this lifestyle! 
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Thirty-One is perfectly situated on one of the last remaining undeveloped beachfront properties on 30A. Set on nearly 4 acres and over 335’ of white sand beach in the highly desirable town of Seagrove, one of our greatest amenities truly is the location. And with Seaside and Watercolor just 1.5 miles down the shore, Thirty-One offers effortless access to 30A’s bountiful dining, shopping and entertainment scenes, iconic communities, sprawling state parks, miles of trails and rare coastal dune lakes. And that’s just what lies outside the alluring grounds and residences of Thirty-One.

When it comes to finding that special place to gather with family and friends, you know where you want to be. We have designed Thirty-One to provide the experience you want when you get there. Thirty-One is pleased to offer the location and the luxury you desire. Because when it comes to what really matters, enjoying time with the people you love is number one.

See Active Listings for Sale 

Looking around town you will notice the lights and decorations going up-YEAH !!!  
Enjoy your Florida family vacation home with seasonal events like live Christmas music shows and holiday light displays. Celebrate the Christmas season in one of our beautiful beachside communities. Do your holiday shopping at one of our boutique stores.
​                         You will love the holidays here!!! 

​The Big Easy says it all! Enjoy the sound of the ocean from your veranda at The Big Easy! This fantastic home is located just steps from the beach in Cassine Village. Main house with two bedrooms up and one down, three baths AND a double car garage with apartment above - a rare find in Cassine Village! The Big Easy is definitely Easy Living! Open dining & living areas, fireplace, and comfortable couch & chairs from Pizitz lend a welcoming place for entertaining. The side veranda offers easy lounging with 3 beautiful sets of French doors entering the kitchen, dining & living area. Hardwood floors throughout, large upstairs master bedroom with ensuite bath, soaking tub and separate tiled shower. An additional bedroom and full bath upstairs offer plenty of room for family or guests.